The motto of seoul international design competition 2010 envisions the realization of an egalitarian society and human values through design proposals that are easy, convenient, and pleasant to use.
Especially in the environment of a contemporary city, as well as product and space, the importance of communication is rapidly increasing (most of it is based on digital technology), and design can bring convenience, safety, equality and pleasure to citizens through establishing a new order between components constituting a city.
The ‘design for all’ objective is made to increase the efforts and the pursuit of design production that can be shared by all, removing emotional and physical barriers by becoming an universal communicative social solution.
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